Probably one of our most exciting projects of each new year is our diary. This year we really wanted our 2017 Active Living Diary to be super visual with lots of Move, Nourish & Believe goodness. We’ve packed in 7 nourishing recipes that we’ve never shared before, 12 monthly reflection pages and plenty of quotes to keep your motivation at an all-time high, all year-round.
We’re all pretty passionate about this beauty, but no one so much as the team behind its creation. Meet the faces behind our 2017 Active Living Diary and find out how it all came together…
Lorna Jane Clarkson
“I had such a big vision for our 2017 Active Living Diary! I really wanted it to be the best possible companion for the active woman on-the-go because essentially, that’s me and all the women I work with. My goal was to create something just as useful as it is beautiful with lots of colour, freshness and motivation to live active.”
Favourite page: I would have to say the delicious granola pizzas topped with yoghurt and fresh berries!
Meet our Project Manager…
“What a fun project to manage! I usually work within the digital sphere so it was really nice to mix things up and actually get something tangible at the end. I particularly enjoyed seeing all of our dreams come together as a team.”
Favourite Page: The beautiful sunset quote about flying…
Meet our Creative…
“I really wanted this diary to have soul so that it evokes something special for each user. For me, shooting the nourishing recipes was a huge highlight – not just because we got to taste-test but because we got to pull together some really dreamy new creations. Think: saucy cacao pancakes with raspberries – YUM!”
Favourite page: I can’t choose just one! Can I say ALL the quotes and recipes?
Meet our Graphic Designers…
“My initial thoughts were to make 2017 really fun and eye-catching, with each page new page changing with colourful content. I loved working on the diary, it was such a fun and creative project. I loved the watercolours on the monthly planning pages – in particular the watercolours in May.”
Favourite page: I love the month of May because of the lemons – oh, and the pink flowers quote!
“Needless to say we were all pretty excited to work on the 2017 diary (I admit, partially as an excuse to paint for hours on end). I saw the diary as an opportunity to project vibrancy and optimism into the year ahead.”
Favourite page: If you could call it a ‘page’ – I love the lush cloth-bound grey cover.
So, there you have it! A little taste of what it was like to make our 2017 Active Living Diary… Let us know what you think!